Briefing: Peugeot Let Ray Charles Actually Drive A Car In A TV CommercialBriefing: Peugeot Let Ray Charles Actually Drive A Car In A TV CommercialBriefing: Peugeot Let Ray Charles Actually Drive A Car In A TV Commercial

Strategic angle: Ray Charles was blind, but that didn't stop Peugeot from putting him behind the wheel for a 1994 TV commercial. The ad remains a joy to watch.